Digital Ad Campaigns
Digital advertising is one of the best ways for your business to attract more customers and retain the ones you have. Whether your goal is to increase website traffic, drive more conversions, succeed on social media platforms—our team of digital advertising strategists can help you get noticed!
Behind The Scenes of Digital Ads
How are campaigns optimized?
Automated bidding, built-in budget management, and smart optimizations allow for campaigns to be edited and optimized as they progress, making the most of your client’s ad spend within the platform. Campaigns will be optimized according to their goals, budget, and platform needs.
What are audience segments and how many can my client have?
An audience segment narrows the target audience into subgroups to deliver more tailored messaging. They can be based on geographic location, gender identity, income, and more.
Depending on the ad spend tier, you can get 4-6 audience segments.
The highest tier level receives a custom number of segments depending on the product/service and platform chosen.